Highlight ESL name plate work ID card.
Product advantage:
Reusable
Great Veratility
Battery free
Super light
Easy install
Visible in sunlight
Advantages of Highlight ESL Electronic Shelf Labels
* Store Associates don’t have to physically re-price labels
* Have accurate pricing across channels (In-store and Online)
* React to trends and do store promotion management at finger tips
* Leverage the success of Omni channel strategies
We updated the tech from 433MHz to 1st 2.4G generation and now 2nd Bluetooth 2.4G generation. The new 2nd Bluetooth 2.4G ESL has more advantages, such as:
1. It solves many bugs in the old version, so works better.
2. The new 2.4G ESL software is more user-friendly, powerful, and runs more stably.
3. It has more dimensions, ranging from 1.54 '' to 13.3 '', more than 30 models.
4. It has more vibrant E-ink colors, ranging from a minimum of 2 colors to a maximum of 10 colors or even more.
5. The new 2.4G ESL have been integrated with EAS anti-theft tags successfully.
6. The integration of the new 2.4G ESL with POS/ ERP/ other systems is relatively easier and simpler.
7. It adds new label categories such as work badge and clothing price labels.
8. Strong production capacity: 100,000+ pieces/month.
9. Most importantly, the price of the new 2.4G is much cheaper than that of the old 433MHz and 2.4G.
……
Why use ESL Electronic Price Labelling?
Electronic Shelf Labelling gets rid of the cumbersome workflow of manually changing commodity information, and realizes the consistency and synchronization of commodity information on the shelf and POS cashier system information.
By using Electronic Price Labelling, the system can automatically change the price, realize automatic price management, reduce manpower and consumables, and optimize management process. Besides, flexible and fast marketing activities can be carried out online.
Traditional paper price tags
1. Frequent product information changes consume a lot of labor and have a high error rate (it takes at least two minutes to manually replace a paper price tag).
2. The low efficiency of price change leads to inconsistent prices of commodity price tags and cash register systems, resulting in price "fraud".
3. The replacement error rate is 6%, and the label loss rate is 2%.
4. Rising labor costs are forcing the retail industry to find new sales growth points.
5. The labor costs of paper, ink, printing, etc. involved in the paper price tag.
Electronic Price Labelling
1. Frequent product information changes consume a lot of labor and have a high error rate (it takes at least two minutes to manually replace a paper price tag).
2. The low efficiency of price change leads to inconsistent prices of commodity price tags and cash register systems, resulting in price "fraud".
3. The replacement error rate is 6%, and the label loss rate is 2%.
4. Rising labor costs are forcing the retail industry to find new sales growth points.
5. The labor costs of paper, ink, printing, etc. involved in the paper price tag.
What is Electronic Shelf Label?
An electronic shelf label (ESL) system is used by retailers for displaying product pricing on shelves. The product pricing is automatically updated whenever a price is changed from a central control server. Typically, electronic display modules are attached to the front edge of retail shelving.
Electronic Shelf Labels (ESLs) are the New Innovative and Modern Technology Retail Stores. With threat of online competition and changing trends, NOW more than ever, you need ESLs to survive and enter the dawn of New Retail Business.
How does ESL system work?
1. The headquarters server sends the new price to the base stations of every store wirelessly by network, and then the base stations sends data to each Electronic Shelf Label to update the product information and pricing.
2. Base Station: Receive data from server first, then send data to the designated Electronic Shelf Labels by Bluetooth 2.4GHz communication frequency.
3. Electronic Shelf Label: Used to display product information, price, etc. on the shelves.
4. Handhelf PDA: Used by supermarket internal staff to scan the product barcode and electronic price label ID, so as to bind the product and electronic price label quickly.
Application of ESL Electronic Shelf Labels
Electronic shelf labels are widely used in new retail physical stores, fresh stores, supermarkets, hypermarkets, traditional supermarket chains, convenience stores, clothing stores, shopping malls, boutique stores, beauty stores, jewelry stores, home life stores, 3C electronics stores, conference rooms, hotels, warehouses, pharmacies, factories, offices, restaurants, etc. In general, the retail industry has the highest utilization rate of electronic shelf labels.
Product Advantages For NFC ESL Work Badge
Reusable
Great Veratility
Battery free
Super light
Easy install
Visible in sunlight
MRB NFC ESL work badge does everything a paper badge does, offering a great experience of unlimited content updates without the adoption of batteries. They are completely reusable, super light, and with no backlights. Users are also able to create their own style of template and update in just seconds. Representing the way forward, our design serves as a new technology to power the availabilities to event, office, school, hospital, and many other settings.
Our solutions have actually diversifed name badge to a great number of outstanding applications. The users are privileged by this amazing technology with personalized information, incredible art- work, and no limited content on the display. It’s a product completely zero-waste and reusable. More features will come up soon for MRB NFC ESL work badge.
· Corporate business · Hospital · Meeting · Art gallery · Retail · Salon · Airport · Boutique · Conference
· Catering · Sport · Seminar · Education · Government · Exhibition
Computer refresh
Users can edit and replace the template through the computer desktop application developed by our engineers. The installation of software and hardware is simple, and the operation can be completed in one step.
Phone refresh
In order to meet the needs of more occasions, we have also developed applications for smart mobile devices. This not only saves a lot of time for users, but also adds more fun when edit and update creative images to the badges.
This application allows users to get rid of the constraints of time and place, and capture creative moments anytime and anywhere.
Cloud service
We are designing and developing a cloud platform contain- ing ODNB functional components to help enterprise-level users achieve rapid business deployment and unified data management. The new cloud platform not only enhances the collaboration between the headquarters and subordi- nate departments, but also greatly improves the mobility of equipment and the efficiency of data acquisition, and secure access to service resources is also guaranteed to the greatest extent.
30 Models of ESL Price Tags in Highlight
We have more than 30 models ESL price tags from 1.54'' to 2.13'', 2.4'', 2.66'', 3.7'', 4.2'', 5.8'', 7.3.........till 13.3'' and it keeps increasing. 17 sizes ESL price tags are available now.
As for the screen display colors, we have 2 colors (white-black), 3 colors (white-black-red), 4 colors (white-black-red-yellow) till 10 colors.
Clothing ESL Price Tag E-ink Clothing Label
Clothing ESL price tag is used to replace traditional clothing paper labels.
How to install electronic price tags in different installation sites?
Various ESL accessories (29+ models) are available to install electronic price tags, including rails, clamps, clips, horders, dispaly stands, peg hook bracket, etc.
In order to adapt to different installation environments, you need to choose suitable accessories for electronic price tags. If you are not sure what accessories to choose, welcome to contact us, we will recommend the suitable accessories for you.
1. Q: What are the benefits of using ESL price tags?
- Save on labor from having to manual replace paper tags. ESLs are an automated price updating system.
- Ability to update product pricing and information immediately. Eliminating the time to print a new label and have a store associate replace the tag manually.
- Reduce penalty from price discrepancies.
- Manage and monitor multiple stores shelf level pricing from a single location.
2. Q: Do you supply ESL demo kit for testing?
A: Yes. ESL demo kit is available, which includes all sizes of ESL price tags, base station, software and some accessories.
3. Q: Is it necessary to use your software to make ESL price tag work?
A: Not necessary. Middleware API/ SDK can be provided to you, so that you can develop your own software or integrate our base station with your own system (POS/ ERP/ WMS).
4. Q: What battery does ESL price tag use? What is the battery life? Can customers replace the battery by themselves?
A: ESL price tags use non-rechargeable button battery (CR2450) and the battery life is about 5 years. Customers can buy the battery in local easily and replace battery by themselves.
5. Q: How many base stations are needed per store?
A: A single base station can cover unlimited number of price tags, and has 15+ meters radius coverage area.
6. Q: How does base station supply power?
A: Base station is powered via AC adapter.
7. Q: What transmission technology do you use?
A: Bluetooth 2.4GHz wireless transmission technology, which has stable working frequency and long communication distance.
8. Q: What is your MOQ?
A: Any quantity is acceptable for your order. And the price is negotiable for large quantity.
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