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Highlight - Specialized in Intelligent Retail Solutions for 20+ Years.

Here, we will present the cases we have collaborated on, the number of product models we have worked on, as well as the problems encountered during installation and their solutions, for your reference in configuring your own project and store.

Slovakia Food Store Electronic Shelf Label Project
On November 24, 2021, we received an inquiry from a Slovak customer who needed electronic shelf labels to be used in their food store, and gradually replaced paper labels with electronic shelf labels in other stores.



We have provided a detailed understanding of the overall store situation of the customer, such as the required electronic shelf labels (type, size, etc.), store area/decoration situation/SKU quantity/amount of content to be displayed, etc. In addition, we also inquired about the client's server situation, whether it is necessary to interface with other POS and other software (such as layout design, interfaces, etc.), as well as communication interface/gateway solutions, suspension/installation, integration interfaces, and other information. After a detailed understanding, we reached a decision to conduct sample testing first and then proceed with overall installation.



Just when we thought everything was going smoothly, the customer pointed out that the price of ESL products was too high. In fact, this is a common question that customers often ask because compared to traditional paper labels, the price of electronic shelf labels is indeed much higher. Just as negotiations reached a deadlock, the R&D department developed the latest 2.4GHz ESL product. Unlike the old 433mHz and the first generation 2.4GHz ESL products, the new generation 2.4GHz ESL product has many advantages and further reduces costs.
2024 05 15
Electronic shelf label project for Chinese digital stores
On May 21, 2022, we received a call from a customer, they have 53 digital chain stores in China, including those at airports and high-speed rail stations, and they require us to provide a complete one-stop solution.

After a detailed understanding of the customer's store area, distribution location in China, in store network environment, internal structure of the store, number of SKUs in the store, and so on, we provide the following solution
2024 05 15
Irish customer's chain supermarket electronic shelf label project
The earliest contact with Irish client Daniel was on December 3, 2020, when they first received an inquiry from our company's website. The client initially expressed interest in our ESL products and expressed interest in finding and deploying ESL solutions. They also expressed interest in running a pilot project aimed at conducting initial testing of ESL products and gradually expanding it to the entire 50 chain supermarkets in Ireland.
2024 05 15
German bakery electronic shelf Label project
On October 22, 2021, we received an inquiry from the German customer on the Internet, and we got in touch with the customer within one hour. We learned that the customer has 25 bakery chains in Germany, and we need to provide a set of solutions.

After a detailed understanding of the customer's bakery area, distribution locations in Germany, network environment within the store, internal structure of the store, and number of SKUs within the store, we propose the following solution.
2024 05 15
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Ready to work with us ?
As a supplier with over 20 years of experience in the retail industry, we offer various intelligent solutions and products such as ESL (Electronic Shelf Label), EAS (Electronic Article Surveillance), and people counting (passenger counter) products.
Contact with us
Contact person: Mark

Email: retail@highlightesl.com
Skype:  highlight86

Add: Room 818-820, Building B, St. NOAH, No. 1759 Jinshajiang Road, Putuo District, Shanghai, China
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