Digital Shelf Labels: Things You May Want to Know
digital shelf labels is a valuable product with high cost-performance ratio. With regard to raw materials selection, we carefully select the materials with high quality and favorable price offered by our reliable partners. During the production process, our professional staff concentrate on production to achieve zero defects. And, it will go through quality tests performed by our QC team before launched to the market.
Highlight products have gained high customer satisfaction and have earned loyalty and respect from old and new customers after years of development. The high-quality products exceed the expectation of lots of customers and really help promote long-term cooperation. Now, the products are well-received in the global market. More and more people are inclining to choose these products, increasing the overall sales.
As customization of digital shelf labels is available at Highlight, customers can negotiate with our after-sales team for more details. Specifications and parameters should be provided for us to carry out sample design.
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The earliest contact with Irish client Daniel was on December 3, 2020, when they first received an inquiry from our company's website. The client initially expressed interest in our ESL products and expressed interest in finding and deploying ESL solutions. They also expressed interest in running a pilot project aimed at conducting initial testing of ESL products and gradually expanding it to the entire 50 chain supermarkets in Ireland.
At the same time, the customer has also made requirements for us:
All detailed information about the ESL solution is required, such as shelf labels (type, size, etc.), application servers, any available software (such as layout design, interfaces, etc.), communication/gateway solutions, suspension/installation, integration interfaces, etc.
We also attach great importance to the various questions raised by our Irish client Daniel. We not only sent Daniel detailed information on ESL, as well as all the detailed information such as videos/images/integrated files, but also led our engineering team to have a 5-hour video conference with the technical team of our Irish client Daniel. Finally, we successfully answered all their technical software and other questions, and successfully signed the contract.
The entire implementation process was also very smooth, from initial contact to final completion, taking only one and a half months. The customer was very satisfied with the landing of the project and expressed that they would gradually replace all paper labels of other stores with our electronic shelf labels.
At the same time, the customer has also made requirements for us:
All detailed information about the ESL solution is required, such as shelf labels (type, size, etc.), application servers, any available software (such as layout design, interfaces, etc.), communication/gateway solutions, suspension/installation, integration interfaces, etc.
We also attach great importance to the various questions raised by our Irish client Daniel. We not only sent Daniel detailed information on ESL, as well as all the detailed information such as videos/images/integrated files, but also led our engineering team to have a 5-hour video conference with the technical team of our Irish client Daniel. Finally, we successfully answered all their technical software and other questions, and successfully signed the contract.
The entire implementation process was also very smooth, from initial contact to final completion, taking only one and a half months. The customer was very satisfied with the landing of the project and expressed that they would gradually replace all paper labels of other stores with our electronic shelf labels.
On May 21, 2022, we received a call from a customer, they have 53 digital chain stores in China, including those at airports and high-speed rail stations, and they require us to provide a complete one-stop solution.
After a detailed understanding of the customer's store area, distribution location in China, in store network environment, internal structure of the store, number of SKUs in the store, and so on, we provide the following solution.
● According to the different products of each store, 30 HA1020W white electronic shelf labels are equipped and placed on the desktop to display products such as mobile phones. Due to the large display content required by customers, a larger screen is chosen. Small components such as mobile phone accessories are equipped with relatively small electronic shelf labels, so each store has selected 80 HA266W white electronic shelf labels to be used together with display hooks.
● Equip 1-2 Access points according to the internal structure of each store.
● The software is installed in the server of the Beijing headquarters, and pricing can be directly modified by the headquarters. At the same time, the store staff in the branch can also have the authority to make modifications.
● All installation accessories are installed in place.
● The customer needs to connect with the POS system, and we have provided the SDK to the customer. Under the guidance of our technical personnel, the customer's technical personnel successfully connected.
● Due to their strong design ability, the customer designed a product display template themselves.
Throughout the implementation process of the project, everything went smoothly. However, due to the tedious work involved in connecting with the POS system, it took a bit more time, but ultimately the connection was completed. From the beginning of discussing this project to the final implementation, it took more than 2 months. The customer was also very satisfied and promised to use the same electronic shelf labels for new stores in the future, and to integrate them into the headquarters' electronic shelf label management system.
After a detailed understanding of the customer's store area, distribution location in China, in store network environment, internal structure of the store, number of SKUs in the store, and so on, we provide the following solution.
● According to the different products of each store, 30 HA1020W white electronic shelf labels are equipped and placed on the desktop to display products such as mobile phones. Due to the large display content required by customers, a larger screen is chosen. Small components such as mobile phone accessories are equipped with relatively small electronic shelf labels, so each store has selected 80 HA266W white electronic shelf labels to be used together with display hooks.
● Equip 1-2 Access points according to the internal structure of each store.
● The software is installed in the server of the Beijing headquarters, and pricing can be directly modified by the headquarters. At the same time, the store staff in the branch can also have the authority to make modifications.
● All installation accessories are installed in place.
● The customer needs to connect with the POS system, and we have provided the SDK to the customer. Under the guidance of our technical personnel, the customer's technical personnel successfully connected.
● Due to their strong design ability, the customer designed a product display template themselves.
Throughout the implementation process of the project, everything went smoothly. However, due to the tedious work involved in connecting with the POS system, it took a bit more time, but ultimately the connection was completed. From the beginning of discussing this project to the final implementation, it took more than 2 months. The customer was also very satisfied and promised to use the same electronic shelf labels for new stores in the future, and to integrate them into the headquarters' electronic shelf label management system.
electronic shelf labels – Game-changing innovation!
Electronic Shelf Labels (ESL) are an absolute game changer for the industry retail. They are interactive highlighting devices on shelves that display prices and other recommendations for items Important products such as description, brand logo, and photos. ESL has allowed us over the years to Advanced integrations enable it to integrate with systems such as POS, ERP, and more.
Features of integrating electronic shelf labels with POS, ERP and other systems
Integrate
Electronic anti-theft system tag
, ESL with POS, ERP and other systems have numerous advantages that can revolutionize the industry retail. First, it replaces paper Traditional, error-prone, and time-consuming to remove and apply
Innovation in electronic shelf labels
ESL is an innovative device that can be customized to suit your business personal. They can display prices, promotions, ads, and even recommendations based on a customer's purchase history. Integration with other systems allows businesses to display product options, track inventory, and even monitor shopper behavior.
Safety and use of electronic shelf labels
ESL can be exploited completely securely even in close proximity to sensitive electronic systems such as bank card machines and card readers barcode. They typically use low-energy radio frequencies, do not interfere with other electronic devices, and never emit any radiation electromagnetic
electronic shelf labels
Easy to use, no tools required to install special expertise technical.
How to use electronic shelf labels?
Integrating ESL with other systems such as POS, ERP, and other applications is straightforward. Some ESL vendors offer computer program development kits (SDKs) that can be customized to a retailer's needs and integrated with existing systems. Integration is done through APIs (Application Programming Interfaces) or other technologies Compatible, ensuring devices can communicate with each other.
Service and quality of electronic shelf labels
ESL is produced by reputable manufacturers known for their quality products and consumer service Excellent. ESL is built to last and the monitor is engineered to withstand its surroundings Harsh conditions such as high humidity, dust and handling continuous
Applications of electronic shelf labels
Electronic shelf labels are widely used in various industries, such as retail stores, supermarkets, chain pharmacies, warehouse stores, etc. They are helpful for companies selling a variety of products Extensive or frequent changes to prices or promotions. They can be customized
Passenger counter
Incorporate seasonal messages, such as holiday greetings or support events Local.
When shopping in supermarkets and retail stores, it's common to see a small display next to each product that shows information about the product. These are electronic shelf labels. Electronic shelf labels are an important part of the electronic shelf label system. They are mainly used to display product and promotional information, replacing traditional paper labels.
The electronic shelf label system consists of a server, software, gateway (base station/access point) and price tag. Install the software on the server, enter the product information into the software, and send the product information in the software to the gateway (base station/access point) through the network. The gateway (base station/access point) then sends this information to the price tag. The core components of the system are the main computer and database, which store basic information and price information for all products. Install the electronic shelf label system application software on the server, and then encode and process the product information in the database. These updated information (such as prices) are transmitted to the gateway (base station/access point) via the Ethernet or serial communication port. A gateway (base station/access point) sends an RF radio signal containing product data information to a range of price tags.
Electronic shelf labels are wireless data receivers with identification codes that can receive these radio frequency signals and restore them to valid digital signals for display. The electronic shelf label system has both point-to-point and group communication functions.
The working principle of the electronic shelf label system is mainly based on wireless communication technology, which can realize real-time updating and display of commodity prices and other related information. Nowadays, electronic shelf labels are widely used in places such as supermarkets, convenience stores, fresh food supermarkets, home furnishings and daily necessities stores. These places have a wide range of products and prices change frequently. Electronic shelf labels can update price information in real time, improving the efficiency and accuracy of product management.
It is believed that with the advancement of technology, electronic shelf label systems will enter more fields. Through integration and collaboration with other systems, electronic shelf label systems can achieve more functions and improve overall operational efficiency.
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we welcome custom designs and ideas and is able to cater to the specific requirements. for more information, please visit the website or contact us directly with questions or inquiries.
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As a supplier with over 20 years of experience in the retail industry, we offer various intelligent solutions and products such as ESL (Electronic Shelf Label), EAS (Electronic Article Surveillance), and people counting (passenger counter) products.
Contact with us
Contact person: Mark
Email: retail@highlightesl.com
Skype: highlight86
Tel:+ 86-21-2235 3906
Fax:+86-21-5235 3906
Add: Room 818-820, Building B, St. NOAH, No. 1759 Jinshajiang Road, Putuo District, Shanghai, China
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